Tag Archives: mobile content

NBC’s `Mobile DNA’

Posted on October 23, 2007 by Michael Stroud

In recent years, NBC Universal’s mobile strategy has focused largely on helping carriers get its content to consumers. Now that strategy is subtly changing. Carrier partnerships are still "critical to what we do," Salil Dalvi, NBC Universal’s general manager for … Continue reading →

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The iPhone Opens Up

Posted on October 17, 2007 by Michael Stroud

Jobs announces a third party SDK for the world’s most closed phone I always thought that Apple got a pass from dazzled media over the closed nature of the iPhone. For all of Apple’s talk of being consumer-centric and user-friendly, … Continue reading →

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Do Mobile Executives Even Use Their Own Content?

Posted on October 5, 2007 by Michael Stroud

A questionable survey says we don’t even know our own product A European provider of wireless services, BuzzCity, surveyed attendees of the recent Mocollywood conference in London and found that 54% of respondents don’t use the mobile content they are … Continue reading →

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Mickey Hangs Up

Posted on September 27, 2007 by Michael Stroud

If “content is king” then why can’t it run a wireless kingdom? If Mickey Mouse can’t do it, and sports content can’t do, and even hip and edgy youth-oriented media can’t do it, then who can make the content-driven MVNO … Continue reading →

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Mobile Advertising Gets Serious

Posted on September 20, 2007 by Michael Stroud

With Nokia’s purchase of enPocket, the great consolidation starts shaking things up All of the coverage of Nokia’s planned acquisition of mobile ad network and marketing leader enPocket focused on how this move signaled the hardware’s maker’s shifting business model. … Continue reading →

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Re-N-Gaged

Posted on August 27, 2007 by Michael Stroud

Nokia just can’t let go of its mobile gaming dream Admire the tenacity of the cell phone giant for doggedly pursuing the dream of its own mobile gaming platform, but Nokia might want to consider re-branding its N-Gage service at … Continue reading →

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iPhone as the New Tiffany Network?

Posted on July 31, 2007 by Michael Stroud

Bejeweled, DailyMotion, Digg all want a bite from that Apple mojo With only a fraction of the audience of any other mobile platform the iPhone is attracting dedicated development the way a chic new mall with little traffic sucks in … Continue reading →

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Amp’d Unplugged: Is Content King on Mobile?

Posted on July 23, 2007 by Michael Stroud

The demise of Amp’d Mobile should give all digital content providers pause about the real value of entertainment on cell phones If all goes according to plan, high-flying MVNO Amp’d Mobile will be shutting down service to its 200,000 or … Continue reading →

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