Keep Your Eyes on Chinese Animation
China’s animation industry, as discussed below in the L.A. Times, is no threat to Japanese anime, but I wouldn’t dismiss their early awkward efforts. This is one of the Chinese government’s big pushes in “soft products”, and a great opportunity for U.S. entertainment companies seeking co-ventures in China. China is desperate for films and TV shows that they can market both to their own population and foreign countries, and will put up money (in the right circumstances) for co-ventures.
About Michael StroudArticles Here’s a brief selection of articles I’ve written recently: NexTech blog: http://www.nextechforum.com TheWrap.com columns: http://bit.ly/lFL9Sq Variety: http://bit.ly/iXulHF Hollywood Reporter: http://bit.ly/mkekMH DigiDay: http://www.digidaydaily.com/stories/movie-marketing-2-0/ http://www.digidaydaily.com/stories/should-publishers-still-fear-apple/ http://www.digidaydaily.com/stories/hearst-s-big-bet-on-apps/ ..more to come as I put finishing touches on this site!
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