Category Archives: iHollywood Forum
Spotify and Music’s Two Mega-Trends
Whether Spotify, which launched recently in the U.S., will achieve its 50 million person goal remains to be seen. It’s up against entrenched online music competitors like Apple, Amazon and Rhapsody. But its freemium model and its social stickiness could give it an important leg up. Continue reading
Katzenberg: ‘Bloom is Off the Rose’ for 3D
Jeffrey Katzenberg may be the Billy Graham of 3D. But not bad 3D. And he’s seen a lot of bad 3D movies recently. The studios’ greed for profit – charging premium prices for poor-quality 3D movies – has dampened the … Continue reading
Going Gaga at Amazon
At some point, some people decided they’d better eat the costs of their mule herd and invest in tractors to haul stuff if they wanted to survive. Which side of history is the music industry on? Continue reading
This Phone Call Is Brought to You by Coca-Cola
The cost of telephony is approaching zero, and you can already buy TVs that let you have Skype video calls while you’re watching. Can phone ads be far behind Continue reading
Are You Sure You Want to Friend Facebook?
The media business (and yes, since Facebook and Google put content on screens, they are part of it) is entering a Brave New World where marketers are learning with extraordinary specificity your occupation, state of health, social status, hobbies, favorite movies and music, sexual proclivities and practically every other piece of meaningful information about you. We are told that this will improve the rate of return on advertising by orders of magnitude, and I believe it.
But the downsides are potentially enormous, and haven’t been thought through. If information is power, we are handing power on an unprecedented scale to the people who control what we see and hear on those broadband pipes. When Barack Obama joked at Facebook last week that “I’m the guy who got Mark Zuckerberg to put on a coat and tie”, he was a lot closer to the truth of his position in the scheme of things than he realized. Continue reading
TV in 2020: Best Guesses
So where will television be in 2020? I posed the question last week at a panel I led during NAB with execs from DreamWorks, Sony Electronics, Starz, Nielsen and Technicolor. Of course, nobody really knows what TV will look like in two … Continue reading
How Not to Run a TV Network
If TV network executives spent as much time and money embracing new technologies as they do on lawyers to protect their turf, maybe they wouldn’t need Time Warner and Netflix to show them how to do their jobs. Continue reading


